The Secret Sauce Blog

Restaurant delivery ideas operators can act on.

Practical strategies to help restaurant operators grow direct orders, improve delivery performance, strengthen customer relationships, and run a more profitable online business.

Connected TV Advertising for Restaurants: Targeted Marketing That Delivers

Marketing

Connected TV Advertising for Restaurants: Targeted Marketing That Delivers

March 21, 2023

Connected TV presents a huge opportunity for restaurants. No longer a marketing strategy of the future, with over half of U.S. households now having at least one connected TV device, CTV is a powerful addition to the restaurant marketing landscape in 2023.

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Taking a Hard Look at Restaurant Management Software

Operations

Taking a Hard Look at Restaurant Management Software

March 14, 2023

From managing delivery orders and reservations to payroll, and real-time data analytics, restaurant management systems help restaurants focus on customer service, and creating delicious food that sells!

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How to Manage Yelp Reviews and Use the Platform to Your Advantage

Sauce Blog

How to Manage Yelp Reviews and Use the Platform to Your Advantage

March 14, 2023

Yelp is one of the top review sites out there, and with 17% of all reviews falling into the restaurant category, managing reviews on this platform is as critical as managing your business.

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Television Advertising for Restaurants

Marketing

Television Advertising for Restaurants

March 10, 2023

Incorporating television advertising into a restaurant’s marketing strategy can be a highly effective way to increase brand awareness, drive customer traffic, and boost credibility.

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March Madness 2023: Scoring Profits During the “BIG DANCE”

Sauce Blog

March Madness 2023: Scoring Profits During the “BIG DANCE”

March 7, 2023

Getting your restaurant ready for “the Big Dance” means suiting up, getting the word out, and capitalizing on delivering a winning March Madness message to score profits.

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Eats in Queens Restaurant Month, Bringing Queens Together For The Greater Good

Sauce Blog

Eats in Queens Restaurant Month, Bringing Queens Together For The Greater Good

March 4, 2023

Eat in Queens Restaurant Week 2023 and Queens Together bring restaurants, the business community, and those in need together.

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Think Ink: Direct Mail Marketing For Restaurants

Marketing

Think Ink: Direct Mail Marketing For Restaurants

February 17, 2023

Why direct mail for restaurants could be one of the most influential marketing strategies of the day. Direct, to the point, and tangible, there's just nothing that has proven itself to sell takeout and delivery than good old school paper in the mailbox.

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Spotlight on Long Island’s Central Perk Cafe: Gathering Spot for Neighbors and “Friends”

Sauce Blog

Spotlight on Long Island’s Central Perk Cafe: Gathering Spot for Neighbors and “Friends”

February 10, 2023

Sharing a name with a coffee shop made famous by a 90s sitcom, Central Perk Café opened its doors in 2002, a place where neighbors and “friends” could come together in a relaxed upscale atmosphere for great kosher fare and friendly service.

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Getting Your Books in Order: How to Prepare for Tax Season 2023

Sauce Blog

Getting Your Books in Order: How to Prepare for Tax Season 2023

February 6, 2023

With tax season upon us, maximizing tax deductions and reducing taxable income are key to increasing your restaurant’s profitability. We've put together a guide to help you get your books in order as the deadline approaches.

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