The Secret Sauce Blog

Restaurant delivery ideas operators can act on.

Practical strategies to help restaurant operators grow direct orders, improve delivery performance, strengthen customer relationships, and run a more profitable online business.

Building Community to Expand Customer Base, Drive Traffic, and Boost Restaurant Sales

Marketing

Building Community to Expand Customer Base, Drive Traffic, and Boost Restaurant Sales

December 20, 2022

Building strong community ties helps create alliances with other local businesses, forges a powerful connection with existing customers, broadens the customer base, and boosts sales.

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Something to Talk About: 8 Tips for Getting Free Press Coverage for Your Restaurant

Marketing

Something to Talk About: 8 Tips for Getting Free Press Coverage for Your Restaurant

December 20, 2022

Public Relations is an essential part of restaurant marketing that not only helps create awareness about your restaurant, but it builds credibility.

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Here’s to Hanukkah: Eight Traditions to Profit from the Festival of Lights

Holidays

Here’s to Hanukkah: Eight Traditions to Profit from the Festival of Lights

December 16, 2022

Encourage your customers to take a break from the kitchen and order Hanuakkh eats and treats from your restaurant.

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Communicating with Customers, Part 2: Menu Makeovers to Increase Sales in 2023

Menu

Communicating with Customers, Part 2: Menu Makeovers to Increase Sales in 2023

December 13, 2022

Like the parts of a great recipe, tantalizing food descriptions can be the secret ingredients that change your menu from dated to delicious.

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Experience on the Menu: Boost Engagement by Incorporating Events into Your Marketing Strategy

Marketing

Experience on the Menu: Boost Engagement by Incorporating Events into Your Marketing Strategy

December 9, 2022

To attract more customers during the holiday season, delivering memorable experiences can be just what it takes to drive business and keep customers coming back after the first of the year.

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Healthy Choices: Offering Benefits to Restaurant Staff Helps with Retention, Hiring, and Growth

Sauce Blog

Healthy Choices: Offering Benefits to Restaurant Staff Helps with Retention, Hiring, and Growth

December 6, 2022

How offering benefits to restaurant employees affects hiring, retention, and growth.

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Getting in the Game: How to Use Gamification in Your Restaurant Marketing

Marketing

Getting in the Game: How to Use Gamification in Your Restaurant Marketing

November 29, 2022

Loyalty programs are the new game in town for restaurant marketing.

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Communicating With Customers, Part 1: Suggestive Selling Techniques to Raise Restaurant Revenue

Operations

Communicating With Customers, Part 1: Suggestive Selling Techniques to Raise Restaurant Revenue

November 29, 2022

Break through all the holiday noise to increase sales with suggestive selling.

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Don’t Get Caught with Your PLANTS Down: Restaurant Guide to Vegan Food Trends

Menu

Don’t Get Caught with Your PLANTS Down: Restaurant Guide to Vegan Food Trends

November 22, 2022

When it comes to culinary trends, veganism has begun rooting itself in the mainstream American diet.

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